Preferred Media, Australia’s trusted leader in digital preservation and media lifecycle management, has launched Fixity — an advanced integrity-verification system that redefines how organisations safeguard their digital archives.
In an era where data preservation is mission-critical, Fixity ensures that every digital asset remains exactly as it was the day it was archived, delivering unmatched confidence in the authenticity of long-term digital storage. Fixity operates seamlessly across Preferred Media’s single, unified preservation platform — supporting multiple solutions, including our fully air-gapped environments. Unlike cloud-limited offerings, Preferred Media’s architecture enables Fixity to run wherever content resides, ensuring integrity assurance even in isolated or high-security networks.
“Preserving data isn’t enough — you have to prove it’s unaltered,” says Holly Duncan, at Preferred Media. “Fixity provides the trust layer our clients have been waiting for — a way to verify, not just assume, that their digital heritage is intact.”
How Fixity Protects Digital Archives
- Continuous Verification: Fixity creates a cryptographic fingerprint for every file upon ingest.
- Automated Integrity Checks: The system routinely validates files, detecting any change, corruption, or data loss.
- Real-Time Alerts: Administrators are notified instantly of any integrity issues, enabling swift remediation.
- Transparent Audit Trails: Comprehensive logs support compliance and audit requirements.
- Custom Scheduling: Integrity checks can run continuously, on demand, or according to policy across collections or storage tiers.
From broadcasters managing petabytes of production assets to galleries, libraries, archives, and museums (GLAMs) preserving priceless digital heritage, Fixity provides complete confidence that their archives will always remain authentic, accessible, and future-ready.
“Fixity is more than a product — it’s a promise of digital continuity,” Duncan added. “Our mission has always been to protect stories, histories, and creative legacies — and Fixity is how we ensure they endure.”
About Preferred Media
Preferred Media is Australia’s fastest and greenest digital preservation specialist, trusted by leading broadcasters, cultural institutions, and enterprises for over 40 years. As a proud Digital Preservation Coalition (DPC) Supporter, we combine deep archival expertise with modern, energy-efficient infrastructure to safeguard high-value content for the long term.
Our managed preservation and media lifecycle solutions are designed to meet global standards of integrity, accessibility, and security — ensuring our clients’ digital assets are both protected and preserved for generations.
