Willerby celebrates outstanding loyalty of holiday homes industry’s most dedicated workforce

Image credit: Willerby CEO Peter Munk with Ian Wilson, left, and Michael Harrison, who have both recorded more than 40 years with the business, with fellow long servers behind. Picture: Shaun Flannery Photography.

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Willerby, a holiday homes manufacturer, honoured over 200 employees with long service awards, recognising their dedication ranging from 10 to over 45 years. This event highlighted the company's culture of loyalty and marked its 80th anniversary. The awards underscore the importance of employee commitment, with many staff having contributed significantly to the business's success over the years.

Press Release

HULL, UK - June 10, 2026

Manufacturer Willerby has celebrated the holiday homes industry’s most loyal workforce by presenting long service awards to more than 200 employees.

A total of 203 Willerby team members were recognised for their dedicated service, ranging from 10 to more than 45 years, during a day of celebrations.

Willerby colleagues who received awards have contributed a total of more than 3,800 years to the Hull-based business, which is thought to be the longest-established company in the caravan industry and is this year celebrating its 80th anniversary.

The huge number of long servers reflects a culture of loyalty and the family feel across the business. In total, three quarters of all employees have been with the business for at least five years and over half for 10 years or more.

Father and son, Glenn Craig and Ben Rollinson, were among those who received long service awards on the day.

Glenn joined the business as a labourer in the metal shop when he was just 15, and is now a Production Manager. He was awarded a 35-year long service award after dedicating well over three decades to the business.

He said: “Willerby was my first job after leaving school. I actually had my heart set on going into the Navy, and was only planning to work at Willerby for a couple months to earn some money, but I met a great set of friends and enjoyed the work so much that I just stopped considering the Navy and now I’ve been here nearly 38 years!

“The people and the friendships made here are what makes Willerby such a great place to work. It’s a really nice culture and everybody respects each other. It’s also great for personal progression – Willerby is really good at investing in its people and helping them grow.”

Ben followed in his father’s footsteps by joining the business at 16 as a plumbing apprentice and has worked his way up over the past 15 years to now being a Chargehand in the plumbing team.

He said: “My Dad always spoke really highly of the company, so when I left school it seemed like a good opportunity to apply for a job here.

“One of the things I enjoy most about my job is helping to train the new starters and lift them up. So many people helped me when I first joined the business, so it’s really rewarding to now be able to give that back and help our newest colleagues develop in the same way that so many people have helped me over the years.”

The latest long service awards recognise all Willerby staff who reached their milestones between 2023 and 2025.

Willerby CEO Peter Munk attended the presentations and thanked staff for their exceptional service.

He said: “We’re incredibly proud to have so many long-serving colleagues and feel it’s important to acknowledge their dedication and length of service over the years.

“The celebration of our long servers is extra special this year as we also celebrate our 80th anniversary. Some of our longest-serving employees have worked at Willerby for more than half of its existence, demonstrating their loyalty and commitment to the business.

“We’re committed to investing in our people and supporting them to grow in their careers, so it’s been fantastic to celebrate the contribution these colleagues have made over at least a decade of service, in many cases much more than that.”

Notes to editors

Notes to Editors
  • Willerby Ltd is the UK’s holiday home market leader, with an unrivalled reputation for superior quality, industry-leading design, technological innovation, breadth of product range and exceptional customer care.
  • Based in Hull, the company is Britain’s largest manufacturer of holiday homes and lodges that make dreams of owning a beautiful, stylish home from home come true.
  • In 2026 Willerby is celebrating its 80th anniversary, with a proud record of operating continuously as a business throughout its history. The business was founded in 1946 when Walter Allan, a resident of Willerby, on the outskirts of Hull, decided to switch from making beehives to building touring caravans for the growing post-war holiday park industry.
  • Willerby serves demand for holiday home and residential park home ownership through its extensive network of dealers and enviable portfolio of holiday and leisure park operator partners.
  • Willerby also manufactures residential park homes, built to last and offering stylish, low-maintenance and energy-efficient living all year round. Willerby’s park homes are fully furnished, decorated and equipped to an exceptional standard, with each home custom-designed by Willerby’s experts to match buyers’ tastes and needs exactly.
  • Willerby makes a significant contribution to the UK economy, especially in East Yorkshire, the heart of the caravan and holiday homes industry, including through its support for more than 400 suppliers.
  • The business is committed to sustainability and leads the industry in the pursuit of environmental excellence. In 2022, Willerby introduced a new, ground-breaking standard specification for its models to cut their carbon emissions, make them more energy efficient and cheaper to run. By launching the Willerby GreEN Standard, the company became the first holiday homes manufacturer to introduce any kind of sustainability standard and the only one to offer a green build specification across the board.
  • In 2023 Willerby reinforced its reputation for environmental responsibility by becoming the first holiday homes manufacturer to publish an annual Sustainability Report detailing its drive to cut emissions within its own operations and the wider holiday parks industry.
  • Also in 2023, Willerby underlined its status as the sector sustainability leader by launching Willerby All-E, the industry’s first all-electric specification enabling Willerby’s models to be sited on the majority of holiday parks across the UK.
  • Willerby’s commitment to sustainability in everything it does was recognised by winning the Sustainable Manufacturing Award in The Manufacturer MX Awards 2023 – widely recognised as the “Oscars” of manufacturing.
  • Willerby is majority owned by independent investment house Equistone Partners Europe, with a minority stake held by the management team. Equistone operates in the UK and Europe, investing as a strategic partner alongside management teams. Equistone invests in strong businesses with the potential to grow, supported by Equistone’s capital and guided by its investment experience.

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