DriveYo Launches to Disrupt the $1 Trillion U.S. Auto Industry and Puts $20 Billion Back into Consumer Pockets

Image credit: Photo provided courtesy of DriveYo LLC. Image used with full authorization. All rights reserved. DriveYo LLC, Newark, CA.

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DriveYo, an AI-powered platform, has launched to provide transparency in car buying, aiming to save US consumers $20 billion annually by exposing hidden costs and dealer practices. The platform offers real-time pricing intelligence and negotiation guidance, allowing buyers to see true costs and dealer margins. This initiative seeks to modernise trust in the auto industry by encouraging transparency rather than eliminating dealerships.

Press Release

SANTA CLARA, CA - March 31, 2026

DriveYo, a breakthrough AI-powered platform, is redefining how Americans buy cars and challenging one of the most opaque pricing systems in modern commerce. For decades, the auto industry has operated behind a curtain of hidden margins, complex financing structures, and information asymmetry — costing consumers billions every year.

A $20 Billion Reset in Consumer Favor

DriveYo estimates that over $20 billion annually is extracted from consumers through hidden interest rate markups, non-transparent dealer pricing practices, misaligned incentives and rebate confusion, and information gaps between buyers and sellers. By bringing real-time pricing intelligence, lender data, and negotiation transparency directly to consumers, DriveYo shifts that value back where it belongs.

“For over 20 years, I was inside the system — I know exactly how deals are structured, where margins exist, and how consumers get priced without ever realizing it. DriveYo does not tweak the system — it flips it. We are taking billions that were quietly extracted and putting it back into consumer pockets. This is not optimization. This is correction.” — Suraj Viswanathan, Founder and CEO, DriveYo

What DriveYo Does

DriveYo is the first platform to give consumers institutional-level visibility into car deals, including real minimum and maximum monthly payments based on lender programs, buy rate vs. marked-up rates exposed clearly, stacked incentives and rebates with real eligibility logic, inventory intelligence including days-on-lot and market pricing, and negotiation guidance powered by real data. In seconds, buyers can understand what they should be paying, where the dealer is making money, and how to negotiate with proof.

Not Anti-Dealer — Pro-Transparency

DriveYo is not designed to eliminate dealerships — it is designed to modernize trust. Dealers who embrace transparency will close faster, build stronger customer relationships, and reduce negotiation friction. Those who rely on opacity will face increasing pressure as consumers become more informed.

Now Available

DriveYo is now live and available to consumers across the United States. Users can access the platform, scan any vehicle VIN, and instantly unlock real pricing intelligence that was previously inaccessible. The app is available for free on Google Play at www.driveyo.ai

Notes to editors

About DriveYo

DriveYo is an AI-powered automotive intelligence platform built to bring transparency, accuracy, and confidence to car buying. Founded by industry veteran Suraj Viswanathan — with over 20 years of insider experience in automotive finance — DriveYo combines deep industry expertise with advanced AI and real-time data systems.

The platform exposes hidden dealer markups, lender rate spreads, and pricing tactics that have cost American consumers billions annually. DriveYo gives everyday buyers the same institutional-level intelligence previously reserved for dealerships and lenders, empowering them to negotiate with confidence and clarity.

DriveYo is now live and available for free on Google Play. Visit www.driveyo.ai for more information.

For media assets, interviews, and additional information, contact [email protected]

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