Late last month, franchisees from across the Drama Kids network gathered for what turned out to be a vibrant mix of networking, celebrating and charting the course ahead. This year’s event theme, Unlocking Potential, was centred around fostering growth in its staff, students and the personal development of franchisees.
Hosted at the DoubleTree Hilton Hotel at Manchester Airport, the event featured dynamic guest speakers from franchise specialists Chantry Group and presentations from Drama Kids’ HR team offering insights on self-awareness and staff employment.
“We believe that by unlocking the potential within ourselves and our teams, we can achieve amazing things together,” said Becky Goodfield, COO of Drama Kids. “Every stakeholder in our business, from our dedicated teachers to our enthusiastic students, deserves the opportunity to achieve their best.
“Unlocking Potential is not just the theme for this year’s seminar; it is the cornerstone of everything we do. It was a fantastic opportunity to realign with this mission, gather new ideas, share experiences and get inspired.”
One of the highlights of the day was the ‘Franchisee Voice’ sessions, where franchisees took the stage to share their top tips on customer service, business expansion and maintaining a healthy work-life balance. “It’s important that our franchisees feel their voices are heard,” added Becky. “We recognise that their valuable contributions are what drive the success of the entire network. By sharing their stories and insights, we build a strong, united community where everyone thrives.”
Recognising the importance of celebrating its network, the Drama Kids team presented several awards, including those for innovation, inspiration, outstanding achievement and the prestigious Franchisee of the Year award – which was deservedly won by Jackie Andrew at Drama Kids Glasgow.
“Discovering Drama Kids was like finding a part of myself, and running my branch for the past 18 years has transformed me in so many ways,” said Jackie. “Working in such a fun, nurturing environment for children, and within a positive, supportive franchise, is truly a privilege. I’m grateful to head office for their support over these 18 years. I feel blessed to have met so many inspirational people through our network.”
The seminar culminated in a fun-filled evening celebration themed around one of Drama Kids’ plays, with everyone donning their best fancy-dress costumes. “It was wonderful to celebrate the successes of our network and honour those like Jackie, who have excelled in their roles over the past 12 months,” said Becky. “The evening celebration was the perfect end to a fantastic day of learning and networking, truly showcasing the spirit and fun that make Drama Kids so special.”



