Blonde Solutions, the innovative hair care brand pioneering a new era in blonding for all hair types, today announced its official distribution partnership with SalonCentric, the salon professional distributor owned by L’Oréal. This milestone marks the brand’s largest retail expansion to date — with Blonde Solutions now available in 800 SalonCentric and StateǀRDA locations nationwide and online at https://www.saloncentric.com/blonde-solutions.
Blonde Solutions is quickly earning a reputation as one of the most disruptive forces in professional beauty. Its patent-pending Pigmented Toning Technology Lightener offers nine levels of lift while simultaneously neutralizing brass and minimizing damage — eliminating the need for toners and extra steps, especially for textured, color-treated, and previously underserved hair types.
“We created Blonde Solutions because the professional blonding space hadn’t evolved in over 50 years — especially when it came to performance on all hair textures and tones,” said Aymen Eldabli, CEO and co-founder of Blonde Solutions. “This partnership with SalonCentric is more than distribution. It’s a sign that the industry is finally ready for change — and stylists are ready for a better way to blonde.”
“As a woman leading our operations and infrastructure, helping scale Blonde Solutions to this point is deeply rewarding,” added Lea Eldabli, COO and co-founder. “SalonCentric understands the power of performance and inclusivity, and we’re excited to partner with them to bring our vision and mission to salons across the country.”
“We are so proud to welcome Blonde Solutions to the SalonCentric brand portfolio,” said LeAnn Bobitt, SVP of Brand Strategy & Development. “This partnership, which provides their patent-pending technology in all SalonCentric and StateǀRDA stores across the U.S. will ensure we are able to provide our stylists and salons with the resources they need to support all hair types and textures.
Blonde Solutions’ rapid growth follows its launch during the pandemic, gaining early momentum from salon professionals through word of mouth and direct sales. This SalonCentric partnership expands the brand’s reach to thousands of new stylists and salons, and positions Blonde Solutions alongside some of the most iconic names in haircare — with a clear differentiation in science, inclusivity, and innovation.
To learn more about Blonde Solutions or to shop the full product line, visit www.blondesolutions.com. For distribution inquiries, please contact [email protected].
