Willerby unveils brand-new holiday homes and fresh takes on popular classics

Image credit: The stylish Woodbridge holiday home is at the forefront of new and refreshed models launched by Willerby ahead of the 2027 season.

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Holiday home manufacturer Willerby has launched new models, including the Woodbridge and Leven, and updated its popular Sheraton model as part of its expanded 2027 line-up. These new and refreshed homes feature modern designs, improved layouts, and enhanced interiors to meet customer demands across various price points. The updates reflect Willerby's commitment to innovation and quality in holiday home design, supporting both holiday park and dealership partners.

Press Release

HULL, UK - July16, 2026

Leading holiday home manufacturer Willerby is celebrating its 80th anniversary in style with the launch of brand-new holiday homes and exciting updates to some of its most popular models.

Hull-based Willerby is continuing to push the boundaries of holiday home design, introducing on-trend interiors, enhanced layouts, refreshed colour palettes and smarter use of space across a range of price points.

The expanded Willerby range ahead of the 2027 season has seen a whole host of investment and innovation in both new models and long-standing customer favourites.

The manufacturer has unveiled its new Woodbridge and Leven holiday homes, alongside a refreshed version of its much-loved Sheraton model. These latest additions complete Willerby’s expanded line-up for 2027, following the successful launch earlier this year of the Ashford.

Willerby Chief Commercial Officer Darren Black said: “This year’s launches are all about delivering something new, different and better at every price point across the holiday home category.

“We’re investing more and more in design and quality across our range because we know how important it is to support our holiday park and dealership partners with products that truly meet the expectations of end users

“We’re proud to deliver a collection that reflects exactly what the market has been asking for. Our customers told us what they wanted, we listened and we’ve delivered.”

Welcome to the stylish and spacious Woodbridge

The 13ft Woodbridge is a stylish new model designed to be the ideal entry point for customers wanting to upgrade to a larger holiday home. It represents a clear step forward in specification, featuring improved use of space to enhance comfort, practicality and overall living experience.

Available in both two-bedroom and three-bedroom models, the Woodbridge features a warm, inviting interior and premium finishes throughout.

Packed full of practical storage solutions designed for modern family living, the Woodbridge combines contemporary styling with functional layouts. Window placement and carefully-selected furnishings help maximise natural light, giving a bright and spacious feel.

The Leven returns, with a vibrant new look

Also joining the 2027 line-up is the Leven, which combines a much-loved name from Willerby’s past with a fresh and vibrant new look.

Inspired by mid-century modern design, a style characterised by clean lines, functional layouts, organic shapes, and a balance of simplicity and sophistication, the Leven brings a refined new feel to the mid-range market.

Design enhancements include a large, contemporary media unit, alongside a jelly bean-shaped mirror and matching coffee table. These updates bring fresh energy to the model, creating a more open, modern living environment, available in a wide range of sizes.

Attractive update for the ever-popular Sheraton

As part of the wider 2027 refresh, Willerby is also unveiling the new-look Sheraton Anniversary, giving one of its most established and best-selling models an attractive update.

An industry staple for more than 20 years, the latest Sheraton features an all-new interior design scheme alongside key furniture upgrades across both the living space and bedrooms. The design uplift includes an upgraded dresser in the lobby space, complete with glass display cabinets and feature LED lighting, bringing a premium feel to the model while retaining the character customers know and love.

Enhancements have also been made to the Malton and Salisbury ranges, introducing en-suites to the master bedrooms and further reflecting Willerby’s commitment to continuously improving its product offering.

The Ashford – a step up at entry level

Introduced in April 2026, the Ashford has been designed to give customers an attractive new value-focused option for both fleet and retail scenarios. Positioned at the value end of the Willerby range, the Ashford delivers an affordable entry point into holiday home ownership while offering a noticeable step up in both design and specification on previous entry level models.

Available in two versatile floor plans, the Ashford works equally well as a two-bedroom or three-bedroom holiday home, giving customers greater flexibility without compromising on style or practicality.

Designed to maximise every inch of space, the model features clever layouts and thoughtfully integrated storage, ensuring there is no wasted wall or floor space throughout the home.

Something for everyone across the range

Josh Mills, Commercial Manager at Willerby, added: “The introduction of the Ashford, Leven and Woodbridge this year gives customers strong new options at a number of key price points.

“These new and refreshed models have been designed with practicality and modern living in mind. Whether customers are looking for a value model or a high-spec holiday home, there really is something for everyone in the Willerby range.”

Alongside the new product launches, Willerby has also invested in a series of improvements to its Hull Showground, creating an enhanced customer experience for visitors viewing the Willerby range.

Notes to editors

Notes to Editors
  • Willerby Ltd is the UK’s holiday home market leader, with an unrivalled reputation for superior quality, industry-leading design, technological innovation, breadth of product range and exceptional customer care.
  • Based in Hull, the company is Britain’s largest manufacturer of holiday homes and lodges that make dreams of owning a beautiful, stylish home from home come true.
  • In 2026 Willerby is celebrating its 80th anniversary, with a proud record of operating continuously as a business throughout its history. The business was founded in 1946 when Walter Allan, a resident of Willerby, on the outskirts of Hull, decided to switch from making beehives to building touring caravans for the growing post-war holiday park industry.
  • Willerby serves demand for holiday home and residential park home ownership through its extensive network of dealers and enviable portfolio of holiday and leisure park operator partners.
  • Willerby also manufactures residential park homes, built to last and offering stylish, low-maintenance and energy-efficient living all year round. Willerby’s park homes are fully furnished, decorated and equipped to an exceptional standard, with each home custom-designed by Willerby’s experts to match buyers’ tastes and needs exactly.
  • Willerby makes a significant contribution to the UK economy, especially in East Yorkshire, the heart of the caravan and holiday homes industry, including through its support for more than 400 suppliers.
  • The business is committed to sustainability and leads the industry in the pursuit of environmental excellence. In 2022, the company launched the Willerby GreEN Standard, a new, ground-breaking standard specification for its models to cut their carbon emissions, make them more energy efficient and cheaper to run.
  • In 2023 Willerby reinforced its reputation for environmental responsibility by becoming the first holiday homes manufacturer to publish an annual Sustainability Report detailing its drive to cut emissions within its own operations and the wider holiday parks industry.
  • Also in 2023, Willerby underlined its status as the sector sustainability leader by launching Willerby All-E, the industry’s first all-electric specification enabling Willerby’s models to be sited on the majority of holiday parks across the UK.
  • Willerby’s commitment to sustainability in everything it does was recognised by winning the Sustainable Manufacturing Award in The Manufacturer MX Awards 2023 – widely recognised as the “Oscars” of manufacturing.
  • Willerby is majority owned by independent investment house Equistone Partners Europe, with a minority stake held by the management team. Equistone operates in the UK and Europe, investing as a strategic partner alongside management teams. Equistone invests in strong businesses with the potential to grow, supported by Equistone’s capital and guided by its investment experience.

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