Under Armour Selects TACTICALGEAR.COM WHOLESALE as Strategic Tactical Distribution Partner

Editorial Brief
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TACTICALGEAR.COM WHOLESALE has partnered with Under Armour Tactical to distribute its tactical products to military, law enforcement, and government-focused resellers. This partnership, which began in January 2026, aims to improve product availability and support for dealers by offering a wide range of Under Armour Tactical footwear, apparel, and mission-specific products. The collaboration is significant for TGW as it enhances their ability to meet diverse customer needs through a single distribution channel.

EDITORIAL INSIGHT: Context, industry insight and market perspectives of this news story

Under Armour’s decision to appoint TACTICALGEAR.COM WHOLESALE as its strategic tactical distribution partner marks a notable development for resellers and procurement specialists serving military, law enforcement, and public sector markets. The partnership is positioned to streamline access to a comprehensive range of Under Armour Tactical products, a move that could simplify sourcing for dealers operating in a sector where product availability and reliability are critical.

For channel partners, the collaboration offers practical advantages, particularly for those managing agency contracts or government procurement. By consolidating Under Armour’s tactical range within a single distribution network, resellers may benefit from improved product selection and support, potentially strengthening their ability to meet contract requirements and customer expectations within the public safety and defence supply chain.

Story Ideas
Business growth

How TacticalGear.com Wholesale’s Partnership with Under Armour Affects Retailers

The partnership could reshape the tactical gear retail landscape by enhancing product availability and support for retailers, potentially leading to business growth and expansion opportunities.

Target audience
who would cover this
Story potential
7/10
Economic impact

Impact of Tactical Distribution Partnership on Law Enforcement and Military Procurement

The new partnership between Under Armour and TGW could affect procurement processes and costs for military and law enforcement agencies, potentially altering how these institutions acquire tactical gear.

Target audience
who would cover this
Story potential
8/10
Press Release

October 29, 2026

Strategic Partnership Delivers Industry’s Largest Selection of Under Armour Tactical Products to Military, Law Enforcement, Public Safety, and Government-Focused Resellers TACTICALGEAR.COM WHOLESALE (TGW) today announced a strategic distribution partnership with Under Armour Tactical, creating a dedicated channel resource for dealers and resellers serving military, law enforcement, first responder, public safety, and government customers. Through the partnership, TGW provides access to a broad assortment of Under Armour Tactical products and programs designed to support operational professionals. Under Armour selected TGW to support wholesale distribution of its tactical product category, strengthening product availability and service for tactical dealers and resellers. The partnership, which began in January 2026, represents a significant milestone for TGW and gives dealers access to a comprehensive assortment of Under Armour Tactical footwear, apparel, outerwear, and mission-specific products.

Beyond Under Armour Tactical, TGW offers complementary product categories, delivering a complete sourcing solution that enables reseller partners to meet diverse customer needs through a single distribution relationship.

TGW supports a wide range of channel partners, including uniform stores, tactical and outdoor retailers, law enforcement and public safety dealers, cop shops, sporting goods retailers, custom apparel and branding providers, and government and agency procurement suppliers. TGW also provides resources and product access that help partners pursue agency, contract, and government business opportunities.

With continued momentum through 2026 and into 2027, TGW and Under Armour remain focused on expanding product availability, enhancing dealer support, and delivering industry-leading access to Under Armour Tactical products across the wholesale channel.

Interested in learning more or becoming a dealer? Visit TacticalGear.com/Wholesale to request to speak with a member of our team.

Notes to editors

About TACTICALGEAR.COM WHOLESALE TACTICALGEAR.COM WHOLESALE (TGW) is a U.S. distributor serving military, law enforcement, first responder, public safety, and government-focused resellers. Through strategic brand partnerships and a broad portfolio of operational gear, apparel, footwear, and equipment, TGW gives dealers the products, service, and support they need to serve mission-critical customers.

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