Automotive, Other Region, Retail, Sales

OMODA and JAECOO record strong third-quarter growth in South Africa

24 October 2025

Image credit: Supplied by client

Editorial Brief

At a glance: AI-assisted overview, optimised for journalists, search & news aggregators

Press Release

Johannesburg. 24 October 2025

ODA and JAECOO, the marques comprising the Brand O&J division, have posted impressive third-quarter sales results, demonstrating sustained momentum. September and year-to-date figures underscore the brand’s continued growth in South Africa’s automotive landscape.

Between July and September, Brand O&J sold 2,472 vehicles—a 26% increase over the second quarter and a remarkable 50% rise compared to Q1 2025.

The OMODA C5 led Q3 sales with 2,408 units, followed by the JAECOO J7 (557 units), the JAECOO J5 (303 units), and the OMODA C9 (204 units). The JAECOO J5 achieved strong results despite being on sale for only two months, with sales expected to climb further in the final quarter.

Cumulative year-to-date (YTD) sales highlight Brand O&J’s steady performance across the first three quarters, with 8,543 vehicles sold across both marques. The brands are on track to surpass the 11,000-unit milestone before the end of 2025. Growth is expected to accelerate as new models join the portfolio. Recent introductions, including the JAECOO J5, the OMODA C9 SHS, and JAECOO J7 SHS plug-in hybrids, have strengthened the lineup, while the upcoming OMODA C7 is set to bolster local appeal further.

September’s results offer the latest snapshot of buyer activity, with 1,201 units sold across both brands. Robust C5 sales and consistent performance across the range indicate rising demand and sustained market confidence heading into Q4.

“We’re encouraged by the strong momentum seen in the third quarter,” says Hans Greyling, General Manager of OMODA & JAECOO South Africa. “The response from local drivers shows that design, technology, and value remain key priorities, and our expanding line-up continues to deliver on all three.”

Q3 trends point to continued growth through the final quarter of 2025. With stock levels shifting and year-end campaigns underway, OMODA and JAECOO are well-positioned to maintain their upward trajectory and respond to evolving buyer demand.

Model	September sales figures	Third quarter sales figures
OMODA C5	784	2,408
OMODA C9	53	204
JAECOO J5	200	303
JAECOO J7	164	557
Total	1,201	3,472

Notes to editors

JAECOO is a newly established urban off-road SUV brand that already boasts a significant presence in key global markets such as Europe, Russia, Malaysia, the Middle East and indeed right here in South Africa. Having been announced at Auto Shanghai 2023 in China, JAECOO debuted as an independent brand within the Chery Group, with a distinct focus on urban off-road SUVs and a fitting brand slogan of “From Classic, Beyond Classic”. The name JAECOO is inspired by the fusion of the German word “jäger” (meaning “hunter”) and the English term “cool”, capturing the feeling of both off-road ability and urbanism. The brand blends the wisdom and craftsmanship of master design teams assembled from countries such as the United Kingdom and Germany, setting a new standard for urban off-road SUVs. The JAECOO brand launches in South Africa with the cutting-edge J7 range, which will comprise three distinct derivatives and challenge local consumers’ traditional perceptions of off-roading. The J7 plug-in hybrid electric vehicle (PHEV) and the flagship J8, meanwhile, are scheduled to be introduced later in the year. JAECOO already boasts nearly 40 dedicated dealerships around the country, carefully selected to cover all of South Africa’s major metropolitan areas and cities. The brand’s dealer network offers its customers a dedicated range of sales and support services and is backed by the Chery Group’s well-established parts warehouse and customer-care office. All JAECOO models come standard with a generous 5-year/70 000 km service plan and a lengthy 5-year/150 000 km factory warranty (as well as Roadside Assist for 5 years), while the vehicle’s engine is covered by an industry leading 10-year/1-million km warranty (the latter linked to the first owner). Tirelessly dedicated to innovation, JAECOO is committed to leading the new urban off-road trend by offering exceptional all-wheel-drive performance, remarkable safety features and forward-thinking intelligent technologies.

Get more news like this

Get more news like this on Google. Set News By Wire as a ‘Preferred News Source’ to get quicker access to news that’s important.

Add as a preferred source on Google

View News By Wire on Google News