Aviform one of the UK’s most respected animal health supplement manufacturers, has announced its biggest-ever promotion: 50% off all equine supplements in the first subscription month, followed by 25% off every month thereafter. The offer spans the entire equine range, with two of the brand’s most popular products Suppleaze® VS and Pro-Choice FWS already generating outstanding customer feedback.
The Norfolk-based company, whose facility holds UFAS, BETA NOPS, and ISO 9001 accreditations, formulates and manufactures every product in-house using only FEMAS-assured raw materials a commitment to quality that is increasingly evident in the results its customers are reporting.
Suppleaze® VS: The Ultimate Equine Joint Supplement
Suppleaze® VS is Aviform’s most advanced joint formula to date, combining nine clinically supported active ingredients at full therapeutic concentrations with no fillers or unnecessary additives. The product delivers 25,000mg of hydrolysed collagen, 12,320mg of Boswellia extract, 10,760mg of postbiotics, 10,000mg each of vegan Glucosamine HCL and MSM, 4,000mg of Chondroitin Sulphate, and additional Vitamin C, Curcumin, and Hyaluronic Acid per daily serving.
The formulation is designed to address joint deterioration at its source: hydrolysed collagen peptides are absorbed directly into articular cartilage, while the combination of Boswellia, Curcumin, and postbiotics targets inflammation through multiple pathways simultaneously.
“24 year old New Forest pony reduced stiffness in back legs and more comfortable even in early days of using in last 2 weeks. Can’t wait to see results in a month’s time.”
— Verified Aviform Customer, Suppleaze® VS
For a horse of advancing years, the speed at which Suppleaze VS made a difference speaks to the potency of the formulation. Aviform backs every purchase with a 60-day satisfaction guarantee.
Pro-Choice FWS: Targeted Relief for Faecal Water Syndrome
Faecal Water Syndrome (FWS) is a distressing and persistent condition affecting horses of all ages, causing free water to pass alongside normal droppings. Managing it particularly through winter places a significant burden on owners. Pro-Choice FWS was developed by Aviform’s in-house team to address this condition directly, formulated and produced at the company’s Norfolk facility to the same rigorous standards that define the entire Aviform equine range.
The response from horse owners has been remarkable. One customer whose 30-year-old ex-racehorse developed FWS over winter reports a transformation after just three weeks on the product:
“I have a 30 year old ex-racehorse who started to suffer from faecal water this winter. Trying to keep him clean in the cold weather was a problem I had tried many products but nothing seemed to work. After doing some research I came upon your product and after reading the reviews I thought this sounds like the perfect product. After being on your product for 3 weeks it cleared up and no more tail and leg washing. He now stays on the maintenance dose. Thank you for a great product — I would highly recommend it.”
— Verified Aviform Customer, Pro-Choice FWS
The May Offer: 50% Off, Then 25% Every Month
Throughout May 2025, Aviform is offering horse owners the chance to subscribe to any equine supplement at 50% off their first month, followed by 25% off every subsequent month. This promotion applies across the full equine supplement range, including both Suppleaze® VS and Pro-Choice FWS. Horse owners can claim the offer by entering code EQUINE50 at checkout on www.aviform.co.uk.
Aviform has simultaneously launched a new subscription management portal, giving customers full control to pause, adjust, or manage their orders with ease making it simpler than ever to keep horses on a consistent supplement routine.



