Gogetop Marketing, a London-based cross-border marketing and communications agency, has been named an Editor’s Pick 2026 by The London Business Journal for its work in Cross-Border China Marketing.
The recognition highlights Gogetop Marketing’s work across China market entry, AI search visibility, Generative Engine Optimisation (GEO), RedNote marketing, WeChat Official Account strategy, bilingual websites and cross-border digital infrastructure.
According to The London Business Journal, Gogetop Marketing was recognised for helping international brands bridge the gap between visibility and conversion in Chinese-speaking markets. The feature noted that while many organisations invest in campaigns, fewer have the infrastructure needed to operate effectively across WeChat, RedNote, Chinese search ecosystems and emerging AI-driven discovery channels.
Gogetop Marketing works with international brands, startups, education providers, professional services firms and lifestyle businesses seeking to build stronger visibility, trust and conversion pathways across the UK, China and global markets.
“China marketing today is not just about content or ads,” said Ann Zhu, Co-Founder of Gogetop Marketing. “It is about whether a brand can be understood, trusted and discovered across different platforms, languages and increasingly, AI systems. This recognition is meaningful because it reflects the direction we have been building towards: connecting strategy, content, digital infrastructure and long-term brand growth.”
The award comes as more businesses are reassessing how they approach international expansion. For brands entering Chinese-speaking markets, visibility on Western platforms is no longer enough. Effective market entry increasingly depends on whether a brand can build credibility across localised digital ecosystems, including WeChat Official Account, RedNote, Chinese-language search, trusted media signals and AI-generated search results.
Gogetop Marketing’s cross-border approach combines brand strategy, PR, SEO, GEO, social media marketing and China-facing digital infrastructure. Its services include RedNote and WeChat marketing, China-facing website development, bilingual content strategy, cross-border PR, media communications, event marketing and international brand positioning.
A key part of the agency’s work is supporting organisations that do not have a mainland China entity but still need to communicate credibly with Chinese-speaking audiences. This includes building bilingual websites, structuring Chinese and English content for search visibility, developing platform-specific content strategies and strengthening brand authority across media, social and AI search environments.
The London Business Journal feature also highlighted Gogetop Marketing’s growing focus on AI search and GEO. As consumers and decision-makers increasingly use AI tools and search-based discovery to assess brands, businesses are under pressure to ensure that their positioning is consistent, credible and machine-readable across multiple online sources.
“Cross-border marketing is becoming more technical, more strategic and more trust-led,” Zhu added. “For many brands, the challenge is not simply how to enter a new market, but how to build the systems that allow them to be found, understood and chosen over time.”
The full London Business Journal feature can be read here:
https://londonbusinessjournal.co.uk/2026/05/18/gogetop-marketing-editors-pick-2026/
