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Employers invest in men’s health: 35% new growth in last 12 months

In the past 12 months, we have seen new growth in workplace support specific for men’s health and those assigned male at birth, with over a third (35%) of employers investing in employee benefits specific to this area, according to new research undertaken during September 2022 by digital health app, Peppy. This comprises 23% of employers who put support in place in the past year and 12% who are putting support in place right now. This trend for growth is set to continue with a further 8% planning to offer men’s health support in the coming 12 months, and a further 8% in a year or more’s time.

Peppy believes this substantial growth is indicative of employers taking men’s health matters more seriously and a greater understanding of the underlying psychology around how best to support men and their health.

Helen Lake, Director of Men’s Health, at Peppy said: “One of the main issues when trying to manage men in their health issues is their general unwillingness to seek help. Even when a health matter escalates, they are less likely to access the support they need. Not only is this a vicious circle for the health of the individual but it also impacts the business if the member of staff needs time off because a condition has worsened. Dealing with men’s healthcare matters early via workplace support counters both of these issues and leads to better health outcomes.”

Condition-specific support preferred

Peppy’s experience shows that men respond better to support and communication on specific conditions than on general health and wellbeing messages. Messaging needs to really strike a chord with current concerns, or the support offered may be ignored or overlooked.

Specialist support necessary

It’s also vital that men have access to support from specialists, with Peppy acknowledging that when men do seek help, the support really needs to get to the root of the problem quickly. Knowing that they are able to speak to someone with expert knowledge in a particular field, can help men more readily engage.

People are also much more confident in asking for help if they know it will be dealt with in a very private way. Discretion is key, and group or peer support may be less utilised by men.

As well as providing male-specific confidential support from specialists, there is a further obstacle for employers to overcome: namely, communicating to male employees that it is acceptable to be ask for help. Having a supportive workplace when everyone, particularly men, know that they are allowed the time to address any health concerns is extremely enabling.

Helen Lake continued: “We know how disruptive it can for employers when male employees need to take time away from work because they failed to address a health matter in a timely way.

“Men are under-served in many areas of healthcare, but we are pleased to see so many employers now recognising that the health of their male staff, and their business, can be improved by taking a gender-focussed approach.”

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1. Research conducted by Opinium on behalf of Peppy among 504 HR decision makers from 5-14 September 2022. For further information please contact: Sharon Mason SMUK Marketing and PR [email protected] Mob:07747 611773 Land:01252 843350 Notes to editors Peppy provides fertility support to employees of a number of companies, including Clifford Chance, Wickes, Mace, Edelman and Gerald Eve. Press Kit: Peppy Press Kit About Peppy Peppy is a digital health app that is pioneering health support for employees, serving under-served areas of healthcare. These include family and reproductive health – trying to start a family, becoming a parent and going through the menopause – and a first-of-its-kind men’s health service. When an employer gives its people Peppy, it gives them unlimited access to experienced practitioners over live chat, live events and live virtual consultations, ensuring they have access to the information, answers and personalised support they need, tailored to their individual circumstances. Over 250 leading UK employers and over 800,000 employees have access to life-changing support with Peppy, including Clifford Chance, Marsh McLennan, Santander, the University of Sheffield and Wickes.

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