Essalan Digital Space Dive, a leading outdoor advertising company in Dubai, has expanded its out-of-home (OOH) media portfolio across the UAE while also announcing that its trademarked consumer product brand, Essalan™, is now available on Amazon.ae.
The expansion includes new billboards, lampposts, and transit advertising across some of Dubai’s busiest routes, including Sheikh Zayed Road and metro networks, giving businesses greater visibility among millions of residents, tourists, and commuters every day.
Founder and CEO Ms. Tasslim Shaikh, A woman entrepreneur said the company’s growth reflects a commitment to connecting brands with audiences across multiple touchpoints. “With Essalan Digital Space Dive, we help businesses achieve impact through premium OOH campaigns across Dubai and the UAE. With Essalan™, our trademarked product brand now available on Amazon.ae, we are building a presence that reaches consumers directly in their daily lives.”
Industry analysts note that the UAE’s OOH market is growing at more than 8 percent annually, with demand increasing for billboard advertising, transit media, and digital outdoor formats. At the same time, e-commerce continues to expand rapidly in the region, with platforms such as Amazon.ae driving consumer adoption and offering new opportunities for emerging brands like Essalan™.
Essalan Digital Space Dive’s expansion demonstrates how Dubai’s media landscape is evolving to combine high-impact outdoor advertising with e-commerce channels, offering brands a more integrated approach to visibility and engagement.
