Ford Fair 2026: The Place to be this August for Four Decades of Celebration

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Editorial Brief
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Ford Fair 2026 will celebrate its 40th anniversary on 23rd August at Silverstone, showcasing around 4,000 Ford vehicles from classics to modern performance models. The event will feature displays, high-speed demos, and a special 50th Anniversary Ford Fiesta showcase, attracting thousands of enthusiasts and highlighting the brand's evolution.

EDITORIAL INSIGHT: Context, industry insight and market perspectives of this news story

Ford Fair’s 40th anniversary gives the event a stronger commercial hook within the specialist motoring calendar. A marque-specific show reaching four decades at Silverstone points to the durability of owner clubs, restorers, modifiers and performance suppliers built around Ford’s long-running enthusiast base.

The anniversary timing also helps broaden its appeal beyond a routine annual gathering. The planned Fiesta 50th anniversary showcase, alongside classic, modified and track-focused Fords, gives the organisers scope to reach collectors, club members and aftermarket traders across several generations of ownership.

For sector professionals, the useful signal is the scale being targeted: thousands of visitors and around 4,000 display vehicles. It is a niche audience, but a clearly defined one, which is why established enthusiast events continue to matter for specialist automotive brands seeking direct contact with committed buyers.

Press Release

Silverstone August 2026

Where were you in 1986? Perhaps proudly driving your first Ford, washing your parents’, or an unborn Ford fan in waiting! Forty years on, the place you need to be on Sunday 23rd August is Silverstone, at the heart of a very special anniversary.

In 1986, the Ford Escort was topping Britain’s sales charts, the Sierra RS Cosworth was about to become a performance icon, and Ford Fair, the UK’s premier celebration of all thing Blue Oval, opened its gates for the very first time. With four decades of wowing enthusiasts under its cam belt, Ford Fair 2026’s landmark 40th anniversary (sponsored by Laird Performance) is counting down to its biggest and most spectacular event yet.

Join thousands of enthusiasts from across the UK and beyond, and around 4,000 display vehicles from cherished classics and restorations to cutting-edge performance builds and track-focused monsters, in a day of action and awe, celebrating the remarkable evolution of one of the world’s most influential automotive brands.

Legendary models and iconic competition cars will shine in the extensive Classic Ford display, with a special 50th Anniversary Ford Fiesta showcase featuring everything from factory-fresh survivors to expert modifications of the car that defined a motoring generation. From old school to modern powerhouse, discover standout builds in the Ford Fair 40th Anniversary- because Ford Fair has never been about standing still.

Handpicking the most extreme Blue Oval machinery ever built, the ‘Fastest Fords’ showcases the quickest, most extreme Fords in the UK, from 500bhp-plus street beasts to full-on race machines, then pits them racing in an unmissable high-speed demo track session.

Join thousands of owners and dedicated Ford clubs in chat, camaraderie and displays. Enjoy- or bring your own star and join in the event’s coveted awards programme, including Grid Show & Shine.

Event organiser Phil Weeden says: “Forty years is an incredible milestone for Ford Fair, and a testament to the passion that continues to surround this iconic brand. What makes this event so special is the incredible variety of cars, people, and opportunities to get hands-on it offers. Add in all the extra demos, action, unveilings and surprises we’ve lined up for this very special show, in the iconic setting of Silverstone, and you’ve got the ultimate Ford fan experience!”

For full event details, discounted advance, VIP, club and camping tickets, plus full-throttle Ford updates, visit https://fordshows.co.uk/ford-fair

Notes to editors

Ford Fair 2026, the 40th anniversary of Europe’s biggest and most electrifying Blue Oval extravaganza celebrating one of the world’s most influential and iconic automotive brands, is at Silverstone, the UK’s most iconic race circuit, Sunday 23rd August 2026, 10:00 – 17:00. Over 20,000 visitors expected, 4,000 display Fords, live demos, club stands, star meet-and-greets, food and drink and retail village. Easily accessible off the A43 dual carriageway from the M1 and M40, please follow Silverstone signage. Direct London Euston, Birmingham New Street and Northampton train services to Wolverton station, approximately 10 miles away. Advance online day ticket prices: adult £30 (£40 on the gate), child (5-15) £5, parking pass: £10 (advance tickets subject to booking fee), also club, individual display and camping ticket available. Own food and drink permitted (no glass bottles), only assistance dogs, no onsite cashpoint. Up-to-date show information, FAQs and discounted advance tickets at: https://fordshows.co.uk/ford-fair See Ford Fair Car Shows on Facebook and Instagram for special announcements, chances to win prizes and tickets.

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