Yorkshire-based creative agency, Impression Studio, has announced it has rebranded to Show + Tell.
The growing creative and digital products agency, established by CEO and founder Charlie Hartley in 2009, currently has 17 staff across two agency brands; the newly-minted Show + Tell, and its sister agency, Next Chapter, which specialises in digital marketing.
The rename and brand transformation was spearheaded by the agency’s Head of Design, Jordan Donnelly.
Discussing the need for the change, he said: “The name Impression served us well since 2009, but as the agency has grown and developed and the services we deliver have progressed, it felt like we’d outgrown the name and we needed something that better represented our offering and what we’re about as a collective.
“Show + Tell does exactly that. We believe in the transformative power of showcasing and storytelling. Our mission is to be the creative catalyst that enables brands to shine through captivating narratives and visually stunning designs. Just as ‘Show’ represents our dedication to presenting your brand’s unique story through outstanding creative and visual design, ‘Tell’ signifies our commitment to communicating it effectively in the digital world through strategy and brand storytelling.”
Based in Harrogate, the agency works with clients across the UK and globally, including the likes of Bettys and Taylors Group, Omega Funds, Atlas Ventures, O&3, and Northern Energy. Show + Tell delivers branding and web products, creating impactful experiences for high-growth organisations.
Hartley, who started the agency aged 24, said: “I’m incredibly proud of our growth and success, particularly in the last 2-3 years, and we’ve done a lot of growing up as a business as a result. We’ve invested a lot of time and resources in the agency in recent years, from our outstanding studio space with its custom fit-out to hiring more brilliant people across the business, including in crucial senior leadership roles
“We now have extremely clear objectives and know intrinsically what we want to be famous for, and I’m confident that the new brand meets the scale of our ambitions and represents us in this new and exciting growth phase.”
The rebrand to Show + Tell is a part of the agency’s plans to become one of the North’s leading branding agencies and a cutting-edge JamStack development agency, delivering immersive digital experiences and digital products.
Charlie continues: “Historically, we’ve mainly been a digital agency doing web builds and web projects, but over the last couple of years, there has been a move to bigger brand strategy pieces and more complex technical briefs, and we’re already delivering a lot of large-scale projects of this nature, which we want to continue doing. Again, we strongly feel this rebrand helps us on that journey and communicates our skillset effectively.”
