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Dynamic growth at North East based tech company Synergi

North East tech and digital transformation company Synergi has announced a record-breaking year and strengthened its management team for further growth in 2023.

The national tech services company, with headquarters in Gateshead, has just confirmed annual revenues of more than £6m, representing more than 20% year-on-year growth. Turnover is predicted to double again in the next five years.

Synergi has a strong pipeline of existing and new work going into 2023 and will be recruiting graduates, senior consultants and managed services support desk staff.

Established in August 2013 by Peter Joynson and Justin Short, the directors have grown the workforce to more than 50 in 2022, developing a presence in North Yorkshire, Birmingham and London. Synergi already has consultants working across Scotland and south-east England.

During the year the company secured many key account wins. At a national level these included The Royal Mint, Manchester Airport Group, The Science Museum and Dounreay. Key regional account wins included Houghton International, UpNorth Group, Petards, Elanders Print, and various education trusts.

Synergi managed its continued expansion through the year by making a series of key appointments, including experienced financial director Keith Atkinson, along with senior developers, process improvement consultants and managed service consultants.

Peter Joynson, CEO of Synergi, said: “Our growing momentum with Microsoft Power Platform and other automation solutions has become a catalyst for growth post-pandemic.

“More companies and large organisations recognise the need to automate business processes and accelerate digital transformation projects. Dynamic companies recognise they need to be more agile and have to alter existing processes in response to a changed environment. They want to improve business effectiveness, with fewer staff tied up with mundane process and administration tasks and more people focused on their core business.”

Synergi is starting to introduce new tools like Promapp, a business process management (BPM) solution to help organisations build, improve and share their process knowledge from a central online portal. Promapp supports process improvement by simplifying process mapping so that teams can own and improve their own processes. Synergi is one of only two approved providers in the UK. “We are working with clients to change their back-office processes using intelligent tools to discover, refine and improve their shared process knowledge. By deploying robotic process automation we are able to help clients short-circuit mundane tasks,” explained Peter.

Chief technology officer Paul Burns leads the managed services team, which is another strong revenue stream for the business, particularly in the area of cyber security.

Paul Burns explained: “Cyber security is very real and a serious concern for more companies and organisations. Hackers, whether mischievous or malevolent, are constantly working to find open doors and weaknesses in company systems. It’s business critical that companies protect themselves as well as customer data.”

During the year Synergi achieved exclusive Blue Diamond partner status with Datto, the leading global provider of cloud-based software and technology solutions. Datto Blue Diamond status represents the top 2% of the company’s partners worldwide.

The other area of the business that continues to grow is branded division, Unifi, which was set up towards the end of 2021. Unifi is a leading Microsoft Dynamics provider, specialising in improving finance and ERP systems for SMEs. Its experienced team of consultants and accountants work with customers to help them to centralise business applications and integrate with Microsoft Dynamics 365 tools to help transform business performance, analysis and process productivity. During the year, Unifi secured more than 15 new sites regionally and nationally.

Peter Joynson added: “We are seeing strong growth across multiple sectors, improving manufacturing and shop floor, field service and CRM. A changing economy is making more companies realise they must work smarter and drive agility. This is the focus and partnering ethos behind Synergi and Unifi and all our clients.”

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Synergi management team: from left, Peter Joynson, with Paul Burns and Justin Short

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Wayne Halton

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